Saturday, December 21, 2013

Pura Vida

A while ago, I came across these bracelets and immediately fell in love with the brand.  I always appreciate a brand with a great back story and that is exactly what Pura Vida has.

Here's a little bit of their story:
Two friends went on a college graduation trip to Costa Rica and met two men selling bracelets on the streets.  Basically the two friends loved the bracelets asked them to make hundreds of bracelets that they could take back to the United States and from there, the brand Pura Vida was born.

What I really love is what the brand itself represents.  The name, Pura Vida translates to 'pure life'.  It symbolizes "enjoying life slowly, celebrating good fortune and not taking anything for granted."

The selection of bracelets on the website is so overwhelming!  There is literally a bracelet for everyone, from bright neon colors to simple black and gold.  
There is also a section of bracelets made specifically for different charities such as 'Save the Dolphins', 'Breast Cancer Awareness', and 'Give2TheTroops'.

I decided to gift some of these bracelets to friends & family this Christmas and had no trouble finding a different bracelet for each one.
I even bought one for myself!  This one benefits Hurricane Sandy victims, a cause close to home.  It's really fun to layer with other bracelets!

What is even greater about this brand is that every purchase helps in providing full-time jobs for local artisans in Costa Rica.
 It's great to know that the product you are purchasing helps others! #guiltfreeshopping

Click below to shop Pura Vida!
Pura Vida

Let me know what you think!

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